I really can't believe this yet it seems inevitable, as retro gaming becomes part of the 'industry' people are going to try to make money out of it.
It's sad to see the Commodore brand being prostituted like this. People who once had a C64 may well be duped into thinking that this is the same Commodore [i.e. the same people] who made the machine, whether this will make them scoff or take them in is open to debate. We have already seen the euphoria that the pathetic TV-plug-in caused amongst the so called 'hardcore' C64 community so depressingly this scam may actually get somewhere.
I hope it dies in pain.